CD&M needed Viacom content at their fingertips to build better client relationships and increase sales.
MTV came to us with a unique request – to provide an online way for staff to design their own business card with an image of their choosing masked within the MTV logo.
Developed for Nickelodeon’s merchandising and licensing divisions, the NickSource website provides licensees the products they need, now online in one location.
Every year the Food For Thought website offers an array of courses open to all Viacom employees. The principal reason for the site – staff browse and sign up for courses – lent itself perfectly to a typical e-commerce model – the shopping cart website.
During the Labs/iFilm Desktop Film Festival, employees of MTV Networks uploaded short digital films (see web page above), judged them and viewed the winners all from the comfort of their computers.
MTV Overdrive was a free broadband video channel brought to you by MTV.com. It was the basis for MTV Networks dot coms through 2007.
The Spankin’ New magazine’s CD-ROM featured new movie videos, music and game trailers “because that’s how our (MTV’s) demographic uses media.”